Which embroidery kit is right for me? An honest selection guide
Choosing the right cross-stitch kit comes down to four questions: what's your experience level, how much time do you have, do you want your own design or a ready-made one, and is it for yourself or as a gift? Just starting? Choose a 30×40 cm kit from our Beginner collection. Want something personal? Opt for the Custom Photo Cross-Stitch Kit starting from €34.95.
The 4 questions that determine your choice
1. How experienced are you?
An honest check:
- Never cross-stitched before: small size, few colors, clear design. The Beginner collection is tailored for this.
- Done it before, long ago: medium size (30×40 cm), 15–25 colors.
- Advanced: feel free to go for 40×50 cm or larger, with detailed portraits or landscapes.
For certainty, read the beginner's starting guide.
2. How much time do you have?
Cross-stitching is not a sprint. Be realistic:
- A few evenings a week, for a few weeks — 20×25 or 30×40 cm.
- A seasonal project of several months — 40×50 cm.
- A long-term project — 50×70 cm or larger.
Our time estimate per size provides precise hourly guidelines.
3. Your own design or ready-made?
Many customers differ in opinion here:
- Ready-made — quicker to choose, fixed price, directly inspiring. View the Ready-made designs (11 themes, from Beginners to Cities & Streets).
- Custom photo — for those who want something personal: a pet, a loved one, a holiday spot. View the Custom Photo Cross-Stitch Kit.
- Pattern only — for those who want to use their own fabric and thread: Custom Photo Pattern (PDF), delivered within 24–48 hours.
4. For yourself or as a gift?
Gifts require something different:
- Safe gift choice: ready-made design with a popular theme (Flowers, Dutch icons, Travel).
- Wow gift: Custom Photo Cross-Stitch Kit with a photo you secretly arranged.
- Mini gift: small ready-made kit (20×25 cm) under €30.
Themes per type of chooser
Still undecided about the subject? A quick guide per type:
- Pet owner: Animals & pets or the Custom Photo route with your dog, cat, or horse.
- New parents / baby shower gift: Baby, Family & Birth.
- Traveler / nostalgic: Cities & streets or Monuments & world places.
- Nature lover: Landscapes & nature or Flowers & botanical.
- Home / interior: Cottage & living.
- Proud Dutch person: Dutch icons.
What's included in a StitchlyStudio kit?
Whether you choose your own photo or a ready-made design, every kit contains the same:
- Custom-sized Aida fabric — with enough margin for framing or stretching.
- DMC thread sorted by symbol — no need to sort anything yourself.
- Two needles — for working with two colors simultaneously.
- The pattern with a clear color chart.
- A Dutch manual with techniques like the loop-start.
Everything is handmade and designed in the Netherlands, with free shipping in NL and BE from €35, and 4–10 days delivery time.
Which kit suits your situation?
| Situation | Recommended kit | Size |
|---|---|---|
| First cross-stitch ever | Beginner collection | 20×25 or 30×40 |
| My pet on the wall | Custom Photo Cross-Stitch Kit | 40×50 |
| Gift for mom/grandma | Flowers & botanical | 30×40 |
| Tribute to a deceased loved one | Custom Photo Cross-Stitch Kit | 40×50 or 50×70 |
| Compact travel gift | Cities & streets | 20×25 |
| Winter project for myself | Landscapes & nature | 50×70 |
| Already have all materials | Custom Photo Pattern (PDF) | Freely chosen |
Common mistakes in choosing
- Too big for your first project. 50×70 looks nice in the photo, but it takes 100+ hours. With a first kit of that size, 1 in 4 gives up somewhere along the way. Start smaller.
- Too many colors at once. A first kit with 40 colors is overwhelming. 15–25 colors is a nice maximum to start with.
- A photo with bad lighting. For Custom Photo kits, the result depends entirely on the input photo. Clear daylight and a sharp face are essential.
FAQ
What is the best cross-stitch kit for beginners?
A kit from our Beginner collection, 30×40 cm, 14ct Aida, with approximately 15–20 colors. Small enough to finish, large enough to be proud of.
Is a custom photo kit suitable if I've never cross-stitched?
Yes, provided you choose a simple photo and don't start too big. 30×40 cm on 14ct with the Dutch manual is manageable.
What size cross-stitch kit is most popular?
40×50 cm. It's large enough for good detailing — especially for portraits — and remains achievable within a few months.How do I know the colors will be good?
We use DMC thread, the international standard, and sort each kit by symbol. The color chart on the pattern shows which symbol corresponds to which thread — no room for confusion.
Can I ask a question if in doubt before ordering?
Certainly. Send us an email or photo; we're happy to help before you order anything — also regarding size choice or which photo works best.
Ready to choose?
Are you hesitating between a custom photo or a ready-made design? First, check out the Ready-made designs as a starting point. If you want to make it personal, go directly to the Custom Photo Cross-Stitch Kit. Whatever you choose: you start with a complete kit, you don't need to buy anything extra, and you're working on something that will last.





